QR codes for events & tickets (UK)

UK events — from village fêtes to conferences and weddings — use QR codes for programmes, ticket links, cashless donations, and check-in. One well-placed code on a poster or lanyard card can replace several lines of small print.

Common event use cases

• Ticket sales — link to Eventbrite, Ticket Tailor, or your own checkout
• Running order — wedding timetable or conference agenda PDF
• Donations — charity JustGiving or local PTA payment page
• Feedback — post-event survey (Google Forms, Typeform)
• Photo gallery — shared album after the day

Why dynamic QRs suit events

Marketing timelines shift: early bird in January, lineup announcement in March, sold-out message in April. A dynamic QR on printed flyers keeps the same graphic while you update the destination in your dashboard.

Track scans with analytics to see which poster locations drove interest.

Size and placement

Outdoor festival boards need large codes (often 10 cm+) for scanning from crowd distance — see poster sizing. Indoor table cards can be smaller. Always proof-scan at the intended distance before bulk print.

Weatherproof laminate for outdoor boards; avoid reflective gloss directly over the code.

UK-specific considerations

• Licensing premises — QR to bar policy or Challenge 25 info where relevant
• Accessibility — not everyone scans; keep key info in text too
• GDPR — if the landing page collects emails, privacy notice required (GDPR guide)

Launch checklist

1. Design branded QR on the homepage builder
2. Point to mobile-friendly landing page (not desktop-only PDF)
3. Test on 4G, not just venue WiFi
4. Brief volunteers on what the QR does
5. Update link after the event to photos or thank-you page — same QR on leftover signage